Archive for April, 2008

Article Marketing Meets Search Engine Optimization!

Search engine optimization (SEO) is important on your web site – but you already knew that, right? But did you know that search engine optimization is also an important part of your article marketing, vis-a-vis the articles that you will distribute and submit to the various article directories too? You must keep SEO in mind during all of your article marketing efforts!

The Difference Between Features And Benefits

A common mistake made by many inexperienced copywriters is to focus too much on a product’s features and not enough on the benefits it provides.

While features are important and should be mentioned, if you want consumers to take out their wallets and hand over their hard-earned money you need to convince them of the benefits your product offers.

How Should You Prepare To Write?

Words destined to be well-remembered are not poured out. They are the products of thought, effort, and planning.

You can be sure of one thing. Without some preliminary thinking on paper, you will rarely produce the best composition you are capable of writing. You can be sure of another thing, too. A brief and simple outline will not be a waste of time; on the contrary, it will help you do the writing job right:

Tips on Writing a Book: Breaking Writer’s Block

Do you get stuck? Does your writing slow down at times? Does a mental block affect you occasionally preventing you from continuing your writing? If so then it’s time to put lots of energy and enthusiasm in your life to get that writing passion going again. You are not a machine so it is natural that you would slow down at times. However you do want to finish your book in a timely manner because you know your book will be a great benefit your readers.

Extension Agreements and How Using Them May Benefit You

An extension agreement allots additional time to an existing legal contract. This agreement is reached between two or more parties regarding the extension of the existing contract. There are various forms that may also be used to extend the performance time under an existing legal contract.

How to Write a Best Seller

A best seller is every author’s dream. You can write a best seller if you follow some key writing tips and it isn’t just the inside content. Besides helping your readers solve problems or achieve goals you need to focus on the book cover design. That is the key to getting readers to pick up your book and browse through it.

Write an eBook – Make Money

“I want to write an eBook and make some money,” my earnest writer, Nancy, said to me. She heard that eBooks make money and she wanted to use this easy method rather than write a traditional book that takes much longer to publish.

9 Article Writing Mistakes to Avoid

Here is something for all new writers. Clean up your article writing by avoiding these following 9 top-rated mistakes:

1. Poor Headline – A poor headline makes the reader stay away from going on to read the article. The visual power of headlines is immense. A compelling headline by itself tells the story and directs the reader to what is important.

Does Short Web Copy Outperform Long Copy?

If you have been marketing – either on or offline – for any amount of time, you have probably encountered the long copy versus short copy argument. Many marketers argue that long copy pulls much better than short copy, whether in direct mail or on the internet.

Article Writing. A Great Tool to Increase Your Website Exposure

If you can master the technique I’m about to share with you, you will always have hundreds of hungry web visitors thirsting for your knowledge and more importantly interested in your products or service. You will have ultimately created the perfect wealth formula.