Author Archive

How To Blog Like A Pro

Learning how to blog is something that a lot of passionate hobbyists, opinionated people, and would-be entrepreneurs really want to learn about. Blogging is a really easy way to get your feet wet and start learning how to make money online as well, if that’s your goal.

What Is Copywriting Pixie Dust?

Last week I spent several days working on copywriting and putting together some new marketing campaigns for a project that I’m working on. Doing that much pure writing always makes me take special notice the kinds of things that others are putting out there.

And that’s what led to this quick marketing tip.

Article Marketing and Targeted Traffic

Article marketing seems like such a straight forward proposition, yet a lot of people who try it seem to be a little fuzzy about what they are trying to accomplish through this awesome marketing technique.

Copywriting: Turning Features Into Benefits

When copywriting, there’s nothing like a well ordered list of product benefits to put the pop into a salesletter. Benefits are what give a salesletter its emotion appeal and close the sale, but this is something that even seasoned copywriters get wrong sometimes by using features instead of benefits.