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Proposal Writing Tips to Outsmart Your Competitors

It’s a fact that when it comes to writing a proposal and bidding for Government work, there’s a very good chance that your proposal is going to be competing with every one (or a good portion of) your competitors. That said, before beginning to write your proposal it makes sense for you to know who is likely to be bidding on the contract.

17 Proven Direct Mail Gimmicks To Give Your Campaign The Edge

In the right situation, a visual involvement device or gimmick used as part of a direct mail campaign, can dramatically increase your responses (double and in some cases triple them).

Having said that, it’s vital that the gimmick is relevant to the product being sold, and there is direct tie-in in the first paragraph of the copy. Here are some ideas:

Proposal Writing Tips That Reduce Price Sensitivity

In an increasingly price-sensitive world many business professionals feel that the only way they’re going to write a winning proposal in a competitive RFP situation is if they slash their prices.

The good news is that in most situations price isn’t the burning issue. It’s value-for-money or Return-On-Investment (ROI) – in other words, how much “bang they’re going to get for their buck”.