One has to step back and decide upon what they want to accomplish when it comes to article writing and submission to the many article directories available. Some provide that it is purely from a link building perspective whilst others are adamant that the quality of the content will certainly be revealed in the traffic that is generated from the submitted material.
There are numerous platforms available for marketing within both traditional and online media circles. Ranging from paid to free options, the variety can most certainly add value to any marketing campaign that one may be considering. The option under discussion here is that of the article directory, of which many exist, however many of these are not professionally managed and consistently promoted to ensure that both the reader and the writer of and for the specific directory in question are getting the maximum value and benefit of the content posted.
With all the new technology featuring across the web, such as that of social media, web 2.0 properties and so forth, the article directory seems to have taken a back seat, whilst marketers test these new technologies. Unfortunately though many people were caught with these properties, in the well known Google slap, and much of their efforts were reduced by these actions. The article directory, or at least the professionally managed and run ones did not suffer the same fate, continually providing value to both publishers and readers.
There are many informative guides that exist and can help you with article writing skills, and by taking a little time to study a couple of these you will be well on your way to success with these efforts. One of the most common mistakes is that of the flow of the article, which includes the grammar and spelling of the article itself. The overall structure of the article should also follow an easier to read pattern, with shorter sentences and shorter paragraphs too. This will make it easier for people to digest the content of your writing, without having to analyze too deeply.
If you are an experienced article writer or submitter, you will also be aware of the rules and requirements that the article directory or directories impose upon such submissions. Why do they do this? First and foremost it is to ensure that they, the article directory owner and staff are providing value and quality to their visitors, as well as to the search engines that favor these websites.
Using article writing to benefit your online, and offline business has long been used via the internet as a cost efficient way of getting the word out about your business products. Although many of the directories, especially the more well known and frequented directories have started stipulating specific requirements with respect to these article writing activities within their directories. This is in an effort to provide better content to their reader base, and should be welcomed from a quality control perspective.
There is no doubt that the search engines love new content to crawl and return in the search engine results pages. This love of content is not limited to that of the search engines either, but for millions of internet users across the world. Unfortunately, or even fortunately, not everyone can write articles or content for submission to the article directory. This is where significant opportunities exist for the entrepreneur who wants to get word out about his or her product, service or website.
There are a large number of sources that you can use to obtain valid and useful content for your website, this can be via the article directory, or even offline sources such as newspapers, books and magazines. There some important issues that need to be considered before using any material regardless of the source of content that you wish to utilise for your website, the main point being that all due credit should be given to the original author where necessary. This will avoid any unnecessary copyright infringement, and let’s face it, it really is fair and ethical to recognise the works of others.
There are a couple of ways that you can go about using article writing to make money online, what the deciding factor in terms of your success in making money will be dependent upon your subject field, the quality of your articles and you overall writing style, which incidentally can all be tweaked to achieve maximum results and success in this endeavour.
There some techniques that will ensure the optimising of the article directory submission process, some which include the length of the article, the focus in terms of the subject at hand, correct keyword density, and of course the resource box. These are just some of the issues that you as a marketer or even article writer can focus on in order to ensure that your efforts are well rewarded and the article submission process is not held back by errors in these main areas of focus. If these mentioned areas are done correctly and focussed upon, you are unlikely to have any of the directories reject your article, and will therefore save time on the entire article directory submission effort.