Author Archive

Career Copywriter – 5 Easy Steps To Writing Magnetic Headlines

By timjrobinson at 30 April, 2009, 12:00 am

As a career copywriter it is your goal to create copy that both captivates the reader and drives the bottom line. The most important part of that winning combination is crafting a headline that instills the reader with an irresistible urge to read the rest of the page.

How to Chose Automated Testing Software that is Right for You

By timjrobinson at 19 November, 2008, 12:00 am

Every seasoned internet professional understands that split testing is a necessity to improve sales page conversion rates. Most of them also know that this can be a long laborious process as well. If you want to free up more of your valuable time then automated testing software might be just what you need.

Increase Conversion By Testing 5 Areas Of Your Sales Page

By timjrobinson at 19 November, 2008, 12:00 am

Is your sales page converting like you think it should? If not you should be testing to increase conversion. The internet is rather impersonal when it comes to salesmanship. You cannot look your customer in the eye or give them a winning smile and firm handshake. The only way that you have to persuade a customer that they want to purchase your product or service is through your sales page.

How to Use AB Testing To Transform Your Wimpy Sales Page Into A Profit Monster

By timjrobinson at 19 November, 2008, 12:00 am

If you have been in the internet marketing business for any length of time you should understand that your sales pages must have a high conversion rate for success. Your sales page must entice the reader to open up their wallet and get out their credit card.

How Multivariate Testing Can Be Used To Optimize Profit

By timjrobinson at 18 November, 2008, 12:00 am

Do you know how to quickly increase the conversion rate on your sales page? If I could show you a method that will let you test all of the attributes of your sales page at one time would you be interested? Of course you would. In this article we will discuss multivariate testing and how it can help boost your bottom line.