Author Archive

Target Each Article You Write to a Specific Person

By tkelly at 18 July, 2008, 12:00 am

As an affiliate marketer you have to connect with your readers on a personal level. A reader who comes across your content on the web or in a newsletter wants to know you are talking to him or her directly. It’s not something they consciously think of when they approach an article, it’s just something they sub-consciously desire when they read an article. In other words, they know they want a connection without thinking about it, and know it when you aren’t connecting with them. Therefore, the key to connecting with your reader is to write an article as if you were talking to him or her one on one.

Write “Call to Action” Articles to Get Your Readers Clicking

By tkelly at 21 June, 2008, 12:00 am

Readers of online articles are seeking solutions to problems. They want relevant practical information so they can make a decision about something. That decision may be to buy a product, try a service, or just a decision to seek more information before they make a final decision. Your article content has to inspire a reader to action. It has to inspire them to click through to your affiliate site where they fine the solution to their situation or problem.

Now That Was Interesting To Learn

By tkelly at 14 June, 2008, 12:00 am

Those are the words you want readers of your articles to say when they’ve finished one of your pieces. When they feel that way about information elicited from your writing then you know a connection has formed. When you connect with your readership, a further relationship develops which leads to new sales opportunities for your affiliate business.

Write Articles That Give, Give, Give

By tkelly at 14 June, 2008, 12:00 am

It’s better to give than to receive. That’s especially true in article writing because primarily that is what your readers want; “to get.” They want you to give them useful information, and lots of it. When you are seeking to connect with your targeted niche, you can do it a lot faster by giving them interesting information.

Where To Get Ideas For Articles That Connect With Customers

By tkelly at 9 June, 2008, 12:00 am

You want to write those information-packed articles that get readers clicking back to your website. You have a great affiliate product and you know people seek useful information that you can provide them. What’s the best way to create articles that spur readers to buy? The answer is creating articles from your own information base as pertains to your product.

Great Googley Moogley, I Hear You’re Engaged!

By tkelly at 2 June, 2008, 12:00 am

At least you hope someone is when it comes to your articles. At the heart of affiliate marketing is a need to connect with your readers through your information articles. Readers who happen upon your content, in whatever way, want to stay where they land and learn something. They want vibrant articles that keep them reading. These types of articles are entertaining while being informative.

How to Tell if You’re Writing Good Content Articles

By tkelly at 7 May, 2008, 12:00 am

Websites and article directories thrive on good content. Good, well written content doesn’t require a Ph.D. or extra special skills. If you can answer yes to the questions below, rest assured you’ve written a good article.

The Real Magic of Article Marketing

By tkelly at 3 April, 2008, 12:00 am

Getting wide distribution of SEO articles is an important factor in article marketing. It’s not the end when you submit an article to a directory. With the right focus and a little luck, it is just the beginning.

Why Information is Key for Successful Article Marketing

By tkelly at 2 April, 2008, 12:00 am

The whole reason webmasters and business owners use article marketing is to plug their website and get a higher click through rate. What some people don’t realize at first is that you can’t outright talk about your business or products within the body of an article that you are submitting to an article directory. The body of the article needs to remain strictly informational.

Write an Outstanding “About the Author” Box

By tkelly at 29 March, 2008, 12:00 am

As a writer getting started in article marketing, you’ll need to learn the basics of how to write an outstanding “about the author” box. What is an “about the author” Box?